ALIFE: CHOOSE LIFE
Alife have launched a Choose Life Tee that is identical to the one George Michael was known to wear.
The classic tee was created back in the 1980s to help address the problem of suicide and drug abuse in the UK. Katherine Hamnett’s unique design of the Choose Life T-shirts captured the attention of George Michael and Andrew Ridgeley of Wham! who were seen to be wearing the T-shirt in the ‘Wake Me Up Before You Go Go’ music video.
Alife, a New York City-based brand have created a spin-off of the Choose Life T-shirt with their own take on the tee. Founded in 1999, the street and skate wear brand are well known for their curatorial work. The garment says ‘Choose Alife’ in bold reflecting their own brand.