Men's vintage denim jeans and T-Shirt
During World War II, to comply with wartime rationing requirements, Levi Strauss & Co. simplified the features of the 501. To save metal, fabric and thread for the war effort, the cinch back was removed, along with the watch - pocket rivets and crotch rivets. What's more, the trademark Arcuate Stiching Design ® was no longer sewn on, but instead painted on by hand. Dye rationing meant that the heavy-duty 10oz red ID line shrink-to-fit XX denim used in 1944 was a softer shade of indigo, offset by the one-sided Capital E red tab introduced in 1936.
The jean was riveted in a mixture of plain and stamped metal, and the LS&Co. logo no longer appeared on the fly buttons. Instead, the waistband button was engraved with a symbol of peace in the form of a laurel leaf. The laurel leaf is widely used to symbolize the triumph of the human spirit.
This Rigid jeans package features the 1944 jeans and the 1940's white T-shirt to accompany it.
